Posted by Lindsey Anderson

I'm sure many of you are aware of search engine optimization, and how getting your website to show at the top of their results is an excellent way to drive traffic to your website. A lot of my customers who have done SEO in the past have a lot of concerns about a pack of animals that Google has unleashed onto the world, wreaking havoc with people's search result ranking. What are these animals and how do you make sure they don't swat my website off of the first page? Find out in today's #WhatIsWednesday.

Posted by Lindsey Anderson

Landing page design is a science. Online marketing professionals know what elements your landing page must have in order for it to convert traffic into leads. Watch this video to see if your landing page is everything it should be! Important Landing Page Elements Good morning, it is One-Click Lindsey with TrafficandLeads.com. Today I wanted to talk about the important elements of a landing page.   What is a landing page?  I cover that here.   In a previous video we discussed an important part of the landing page, the optin box, but today, I wanted

Posted by Lindsey Anderson

What Is Wordpress? In the early days of the Internet, if you wanted to create and modify a webpage, you were stuck learning HTML and CSS.  Not a very realistic solution for most small business owners!  This usually meant paying somebody to create it for you, and then calling them, waiting, and paying for even the most minor of content updates.  Content Management Systems rose up from this primordial soup of frustration to make maintaining your own website more realistic.  What is one of the best ones that you can get for the low cost

Posted by Lindsey Anderson

What Is Email Marketing? What do you think of when I ask " What Is Email Marketing?" If you're like a lot of people, you think of the emails that are sent out in bulk to as many people as possible, the vast majority of which get filtered out by the user's spam filter. But spamming is for Nigerian Princes who are in need of money, email marketing is for professionals who have honed in on their market with laser precision. Find out more in today's #WhatIsWednesday.   If you were to ask me the metric

Posted by Lindsey Anderson

There has been a lot of talk in marketing circles lately about how social media and inbound marketing is the be-all and end-all for a small businesses. It is a really powerful tool, but there is something really important that all of these marketers aren’t telling you. What are the two really important things to remember when starting an inbound marketing campaign? Watch this video to find out more. Related Content: 40 of The Best Social Media Marketing Tools

Posted by Lindsey Anderson

When I was younger, I spent a lot of time sitting in the back of my dad's car listening to talk-radio.  Politics and sports weren't my first choice for entertainment to and from school, but I developed an affinity for talk radio during those years.  Since then, talk radio has evolved past the AM dial, and the subject matter has moved beyond the programming that seemed to be custom built with my dad in mind.  What am I talking about and how you can use it to direct a whole new stream of traffic to

Posted by Lindsey Anderson

I get asked this question all of the time, "Does Facebook Advertising Work?" The answer is YES. Facebook provides an amazing way to target your potential clients. Is your perfect client a middle aged woman who likes Shark Tank from Southern Florida? Cool... Facebook can reach her with Ad's. It's revolutionary and powerful. It is more powerful than any other traditional media. If you are used to posting in the Yellow-pages, using billboards and paying for radio ad's.... I urge you to stop and try Facebook advertising. Watch this quick video to find out why

Posted by Lindsey Anderson

Yesterday, I was speaking with a friend of mine about the work I had on my plate this week. I mentioned that I was excited about a Facebook course I was conducting for around 50 real estate agents. She asked where I was going to do this, to which I replied, "nowhere!" How I can pull off this amazing feat, and how any business could benefit is the topic to day's #whatiswendesday! What is A Webinar? It's a seminar that takes place on the web (isn't that cute?). Essentially, you get folks to sign up for a

Posted by Lindsey Anderson

I had an awesome chat with Mr. Anthony Witt on his The Champion Entrepreneur Podcast.   We talked about how to build an email list .... one click at a time. The key takeaway of our chat was:  "Just keep going, don't give up and come up with a plan and .... EXECUTE."            

Posted by Lindsey Anderson

Do you want to drive traffic to your website?  Watch this video where I detail the four main ways to drive that all important website traffic. There are four main ways to drive traffic to your website: 1. Search Engine Optimization (SEO) Search Engine Optimization is the process of getting your keywords to rank higher when people perform a search.  It's the number one way to drive more website traffic. 2. Social Media Marketing (SMM) Facebook, Twitter, YouTube or any other social media marketing you can do can easily drive traffic to your website.  Just make