Posted by Lindsey Anderson

Leads Today, Gone Tomorrow. I had a client who saw the power of Facebook and embraced its potential.  Two years making regular posts and thousands of dollars spent on Facebook advertising had given him thousands of fans and was producing quality leads on a daily basis.  That all came to an end this week, as he logged in only to be greeted with the message “Your page has been disabled.” What prompted this banishment and what could be done about it?  In the case of my client, he used some “hot words” in his Facebook

Posted by Lindsey Anderson

It is not a coincidence that I saved this special episode of the Traffic and Leads Podcast for the first work day of 2016.  I had a great time visiting with my personal business coach Jim Palmer.  He is known as the "Dream Business Coach" and after you hear this podcast it will be easy to understand why. In this episode Jim Palmer and I discuss the following: The important elements to consider when producing your ads. The value and importance of testing your ads and what to consider when running tests. Examples of effective

Posted by Lindsey Anderson

Is your WordPress site optimized for traffic and lead generation? These 3 FREE, including my favorite WordPress traffic plugin, will make sure that it is! Hey it's One-Click Lindsey for TrafficandLeads.com. Today I'm going to talk about the three plugins that I install on every single one of my client's Wordpress sites. So take a note, these are all free and I recommend that you install them on your Wordpress site.  If you're looking for the best WordPress traffic plugin, stay tuned. The first one is a little plugin called Jetpack. The main thing I use that

Posted by Lindsey Anderson

The content upgrade technique is pure genius.  The phrase was coined by either Brian Dean from Backlinko or Clay Collins, co-founder of LeadPages, either way both gentlemen are very revolutionary when it comes to landing pages and email opt-in's.  When they speak it's time to listen up. I've tried the content upgrade technique with a few clients of mine and it works as well as I had hoped.  Do you want to know how to take the pages on your site with the highest traffic and make them opt-in superstars?  Watch the video below: Transcript

Posted by Lindsey Anderson

I had a client that really wanted to purchase some email addresses this week so her list would be bigger and she'd have more people to market to. I had to talk her down from the ledge and let her know that her list, although smallish, was really engaged and wanted to hear from her. If she added a bunch of strangers, people who didn't ask to hear from her, it would do her very little good. It may produce a few sales initially, but overall her list quality would suffer and they would never

Posted by Lindsey Anderson

Would you like to know the best way to get somebody to do something on the internet? Tell them to do it. Ever bought something or signed up for something or joined something after visiting a website? Chances are it's because that website told you to do it. Is it really that simple? Yes, but you have to do it correctly. The question... "What Is A Call to Action?"  The answer is in today's #WhatIsWednesday. What is a call to action? A call-to-action, sometimes called a (CTA) is an instruction or request directed to your target

Posted by Lindsey Anderson

It makes no sense to spend a bunch of time making a wonderful Thanksgiving dinner and not invite anybody to enjoy it with you.  Along those lines, why are you spending a lot of time cooking up wonderful content, and then not inviting anybody to enjoy it?  Make sure your table is packed with people who are hungry for your content and you'll have a lot to be thankful for. The two links I mentioned in this video that will help you share your content are: www.viralcontentbuzz.com www.triberr.com I also talk about Triberr in this

Posted by Lindsey Anderson

In just a few short decades, the mobile phone went from a great way to keep in touch while away form home, to an essential tool to modern life. For many, this little technological miracle is as important to them as an appendage; you can't be in any public place and not see people staring at their device, flicking an index finger back and forth. It's no surprise then, that a marketing niche has evolved to capitalize on this staple of modern life. Find out more in today's #WhatIsWednesday. Mobile marketing is marketing to individuals

Posted by Lindsey Anderson

Have you ever shared content from blogs, industry publications, Tweets or Facebook posts with your customer or prospects? Well congratulations, I have a new official title for you – “Content Curator.” It’s an official title and something you should take seriously because it’s an important role in generating more traffic and leads to your website. It's today's #WhatIsWednesday. What is content curation? Similar to a museum curator whose duties are to obtain artifacts and exhibits and arrange them in a logical way for people to look at, your job as a content curator is to