Meet Edgar Review: What can Meet Edgar Do For You & Your Social Media Strategy?
Here’s a Meet Edgar Review and we will talk about what can Meet Edger do for your and your social media marketing strategy. Like many of you, I run a business, and when I’m not doing that, I’m getting kids ready for school, grocery shopping, cooking, cleaning… the list goes on and on. Social media […]
Web Strategies: Sailing To Success Podcast
Hey everyone! The Sailing to Success podcast recently invited me to speak on their show, and of course, I was only too happy to oblige. Their podcast is all about helping emerging entrepreneurs grow their business, which as you know, just happens to be my passion and number one expertise. Let’s just say it was a […]
Is Your Website Content Strategy Seasonal?
I often tell my customers that evergreen content is a very important part of their website content strategy. The landscape companies I work with are always fine with this suggestion for some reason, but everybody else usually needs a bit more explanation. What is evergreen content, and why is it such a crucial part of […]
The Crow & The Pitcher
Crow grew the best corn in the county, and everybody in the area would line up to buy his sweet, crunchy, delicious corn. But Crow wanted more. He could grow more corn, but to sell it he had to reach out to people outside of his small town. It was time for Crow to take […]
Importance of Website Popups: How to Change ‘Annoying’ Website Features into Likable Ones
We all know about the importance of website popups, multimedia engagement, and contact avenues on your website. These things are staples of the medium. A lot of them also tend to be complained about to no end. Go ahead and Google “website popups” and you’ll see pages and pages of strategies for visitors to avoid […]
Does your site get an “A” for having an “F”?
We all know that when most people are browsing the web, they have the attention span of a two-year-old. Luckily, eye tracking software can tell us how the majority of users read a website. “The F Pattern” is the topic for today’s #whatiswednesday. When most users read on the web they scan it in an […]
Prepare to be Impressed by WordPress
What Is WordPress? In the early days of the Internet, if you wanted to create and modify a webpage, you were stuck learning HTML and CSS. Not a very realistic solution for most small business owners! This usually meant paying somebody to create it for you, and then calling them, waiting, and paying for even […]
How to Blend Online and Offline Marketing Effectively
Some people praise offline marketing, and some swear by online marketing. But what if the two could work together? Today, I’m here to convince you that online and offline marketing work best when paired together. Not only that, but I’m going to give you tips and tricks to get you started. For too long, online […]
Does Nathalie Lussier’s “30 Day List Building Challenge” promise more then it can deliver?
Does Nathalie Lussier’s “30 Day List Building Challenge” promise more than it can deliver? I’ve mentioned before how important list building is for any small business. It should be an essential piece of your online marketing strategy but can be such a time-intensive, frustrating and overwhelming task, that many will either not start or abandon […]
Facebook Pixels? What are Those?
If you’re here, I’m guessing you’ve wandered into the scary cave that is the Facebook backend. Well, congratulations for making it this far! If you are using Facebook to run ads, then the best way to get the most bang for your buck is to utilize the power of Facebook Pixels. Don’t let the term […]
