What exactly is your customer looking for? Doing a little bit of keyword research on what your intended audience is using when searching for your product or service is crucial, not only for carrying out a Search Engine Optimization campaign, but also for content creation. You may think you know, but you’d be surprised how often what you think people are searching for and what they are actually searching for are different things. Let’s say, for example, that I am a chiropractor, and so I want to target people looking for “chiropractic services”. But what if people
Google & Facebook have made announcements and folks are screaming that it's the "online marketing apocalypse." You could see a huge drop in Facebook likes for your business page and a possible drop in your search engine rankings if your site isn't mobile friendly! Watch this video to find out why these announcements are actually good for your online marketing strategy. Here is Google's tool that will let you know if they consider your site mobile friendly: https://www.google.com/webmasters/tools/mobile-friendly/
Back to work means #BackLinkMonday. Backlinks are an important part of increasing your rank on the search engines. Each Monday I will provide you one small step you can take to help your website increase it's search engine rankings. This video will tell you why it's important. Here is my list, it will be updated every Monday! March 16, 2015 Site Name: Pro Link Directory Go here: http://www.prolinkdirectory.com/submit.php Select the "Regular Link Free" option. Enter your information and hit continue. March 23, 2015 Today's backlink is one of the most improtant ones you will ever
If you are running your own SEO campaign or have someone else doing it for you, then get ready for an important lesson that will increase your website traffic and conversion on today's "What Is Wednesday." A secret to Search Engine Optimization success is to make sure that you are using long-tail keywords. A long-tail keyword is a really specific term made of 3 - 6 words that someone is searching for. For Example: "Seattle Dentist" may be a highly competitive keyword but if you shoot for "sedation dentistry West Seattle" chances are anyone looking for
Search Engine Optimization (SEO) is the process of getting your website to be listed at the top of search engine searches, most importantly, Google. This process can be a time-consuming and expensive process. Enduring Edwin is here to remind you to set a budget your comfortable with, and be patient. Remember, all good things to those who wait!
Click here to get your list of the top 10 most powerful places to get your business listed online. Below is the crib sheet from my Get Listed on Google Marketing Minute Video. Follow the steps below to get listed on Google's local results. 1. Create a Google account. 2. Go to business.google.com 3. Select your business type. 4. Search for your business to see if there is already a listing or if you need to create one. 5. Complete the information in your business listing. 6. Select how you would like to receive your