Posted by Lindsey Anderson

What did Hansel and Gretel do to ensure they could find their way back home? They left a trail of bread crumbs! Have you left a trail of bread crumbs on your website? Do you need to? Find out in today's ‪#‎whatiswednesday‬ Just like in the story, breadcrumbs offer visitors a way to trace their path back to where they came from on a website. You have seen them before, they are a trail of links toward the stop of the page that look like this: Home >> Products >> Shirts >> Red Shirts >> My Awesome Red Shirt

Posted by Lindsey Anderson

Let's start the week off right with a website review from Chanelle's Heavenly Treasures. Watch this quick video to see what I think about her site. Feel free to leave a comment or email me if you want a "First Impression" done on your site. If you want a free longer private video review of your entire web presence you can sign up for that here >> www.lindseysweb.com/website-review-2/

Posted by Lindsey Anderson

Want to know my 5 step program for generating continuous leads from your online presence? I was recently interviewed by the lovely Kalynn Amadio on the Act Local Marketing podcast and told her my secrets. Have a listen here:

Posted by Lindsey Anderson

Every morning for the past 3 months, my 2-year-old son has decided to be a super-hero.  What does that mean?  He refuses to wear anything other than one of the half-dozen super-hero themed shirts we have purchased at Wal-Mart (his grandparents have bought him adorable shirts from Gymboree, but despite my pleading, they have remained in the closet).  He has abandoned his own name, insisting that everybody (family, friends, teachers, people on the street) address him with the name of whatever character is on the shirt he's wearing.  He also alters his voice, asking my husband how a

Posted by Lindsey Anderson

I had the privilege of being asked to appear on a great Podcast called "The Starter's Club".  Got to talk a lot about the ups and downs of starting my business and the decision to begin 'Lindsey's Web' and the effect that Content-Marketing has had on my bottom line.  Check it out here:  http://www.thestartersclub.com/87/  

Posted by Lindsey Anderson

If you are running your own SEO campaign or have someone else doing it for you, then get ready for an important lesson that will increase your website traffic and conversion on today's "What Is Wednesday." A secret to Search Engine Optimization success is to make sure that you are using long-tail keywords. A long-tail keyword is a really specific term made of 3 - 6 words that someone is searching for. For Example: "Seattle Dentist" may be a highly competitive keyword but if you shoot for "sedation dentistry West Seattle" chances are anyone looking for this specific phase

Posted by Lindsey Anderson

Today's #whatiswednesday covers two important website acronyms, CSS and HTML. Now, before your eyes glaze over, stick with me! Read on so that the next time you are talking to your web developer, you can be a bit more knowledgeable about website fundamentals. CSS and HTML make up the body of your website. If you have ever watched the Food Network's show "Chopped", you will know the chefs make some delicious meals. The food they create is like the HTML on your website, which is content, links and components that comprise your website. Now, if the chefs on

Posted by Lindsey Anderson

Most of us are marketing online for one reason.... the moola. A popular method of collecting that cold hard cash from your clients is via a Payment Gateway and that is today's topic for #whatiswednesday. A payment gateway is the electronic version of a credit card processor. It processes the payments that are placed on a website and either accepts or declines them. When a payment is accepted it is placed into a merchant account. The merchant account will hold onto your cash for a few days and then deposit it into your bank account. There are many

Posted by Lindsey Anderson

It's important to post often on Facebook to reach as many of your fans as possible, but isn't it a hassle to find time every day to do that? If you've got a minute I can show you how to schedule your posts, and remove one thing off of your daily to-dos!