Social Media Marketing Benefits and Strategies to Get Ahead of Your Competition

Posted by Lindsey Anderson

The benefits of social media platforms can be defined in various ways. That's because social media's worth is often assessed from diverse perspectives. For instance, you can use it to increase traffic to your website by increasing your ranking on organic search (SEO). There are many search benefits accrued from social media. Backlinks and social sharing help increase ranks. Additionally, social media platforms can help increase clicks to your blogs and any other relevant content you create. Besides increasing traffic, here are the other benefits you can expect to get from marketing your brand using social media. Advanced
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How to Combine Offline and Online Marketing to Promote Your Business

Posted by Lindsey Anderson

Online and offline marketing are powerful tools when it comes to creating strategies that can get your business on the technological board. Together, they combine successful tactics like word of mouth and referrals, with the outreach that the internet provides in creating and reaching out to warm leads all around the world. For offline marketing, you’ll want to invest in something strong and sturdy you can provide people of interest with! Whether it be business cards, pamphlets, or flyers that give your intended audience a good idea of what you do and who you are, you’ll want to
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How to Find New Webinar Topics?

Posted by Lindsey Anderson

There is no doubt that webinars do their part when it comes to B2B marketing. InsideSales.com made research proving that 73% of marketing and sales leaders said webinars are the best way to generate quality leads. Let’s say this data works in your case and you can’t complain on the rising number of leads. But finally, there comes a point where you simply ran out of webinar topics. What would you do? How to find or make up new webinar topics? We’ll try to answer that question in the below.  Ask your audience Creating a survey can be
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6 Reasons Why Photographers Should Use WordPress for Their Website

Posted by Lindsey Anderson

WordPress has become popular globally as the most versatile content management systems (CMS). Websites and blogs of all types use the WordPress content management system. It is highly versatile as well. It allows you to create websites and blogs precisely as per your requirement. Customization is not a problem when it comes to WordPress. Even after so many different features, there are professionals of the opinion that WordPress is not the right content management system for them. The truth is that WordPress is so versatile that it can be used to create any website like real estate, photography,
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How to Choose Web Hosting for SEO

Posted by Lindsey Anderson

Content optimization – the ultimate goal and essence of SEO – embraces a wide range of measures taken to improve website content and make it rank highly when searched by prospective customers and other people falling into the category of your target audience. Although often neglected, web hosting quality is also of great account, as it can contribute to the success of your SEO efforts. Actually, the very notion of SEO-friendly hosting is somewhat misleading: there are no special features that hosting providers may implement to benefit SEO. Rather, SEO friendliness depends on whether there are factors that
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Paid Search Management

Posted by Lindsey Anderson

James Hebdon is our special guest on today's episode of Traffic and Leads Podcast. He's the founder of Paid Search Magic with his wife, Amy, James is a Google AdWords and paid search expert. Together, he and I talk about what his agency has to offer for other businesses, the algorithms that Google is currently running when it comes to keywords and earning your place on the Google search list, and how small businesses can benefit from the use of Google AdWords in order to maximize how often they’re seen by people in their local area. Let’s get started!
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How to Grow Your Business

Posted by Lindsey Anderson

Robin Waite is our special guest on today's episode of Traffic and Leads Podcast.  As a guest on my show this week, Robin and I talk about his shift in career, how to get started with him if you’re an interested client, and what he thinks the world of business and marketing could be doing differently in the long run. Additionally, we get to talking about his new and amazing book—Take Your Shot: How to Grow Your Business, Attract More Clients, and Make More Money. Let’s get started! Click here to listen to this episode!  

The Answer to This One Question Will Determine Your 2019

Posted by Lindsey Anderson

There's really only one question you need to ask yourself to see if you're going to have an awesome 2019: are you going to keep doing the same things you did in 2018, or are you going to bust out of your comfort zone and take some risks to step it up? If you don't step it up, then you're going to be faced with this question at the end of 2019, and your answer is going to be the same. Yikes!

Your Current Digital Marketing Strategy: Keep or Toss?

Posted by Lindsey Anderson

It's a tradition around our house that sometime during December before the big guy brings a slew of new "stuff", the family works together, and we play a game called... "Keep or Toss." I spent yesterday torturing my kiddos with this game. I sorted through toys, stuffies, artwork, and games and asked my three kids at least 100 times the simple question... "Keep or Toss?" I am sure you've asked yourself this same question with a digital marketing strategy that is under-performing or not performing at all! Should you simply Kkkkeeeeeep Going (as I say in my Amazon
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Outsourcing for Small Businesses

Posted by Lindsey Anderson

Today, we have with us, John Jonas. He is an experienced businessman, and the founder of onlinejobs.ph. Today, we are talking about how important it can be to outsource jobs across the world, to hiring dedicated people that will work hard to maintain their full time positions, and why his website and his business is a better, smarter choice compared to his competition. Let’s get started! Click here to listen to this episode!