Posted by Lindsey Anderson

As a business owner, an entrepreneur, and someone who works in the marketing field, making sure that you’re using the best LinkedIn marketing tools to improve your overall business strategy is important for your future success. LinkedIn is a social media platform that’s built for the express reason of giving business owners a place to connect, collaborate, and form relationships with each other in order to further their progress and help others along the way. However, if you’re new to LinkedIn—or if you’re unsure of how to get the job done when creating a LinkedIn profile—approaching the world

Posted by Lindsey Anderson

SEO (Search Engine Optimisation) is what most often let a customer find a company. However, with so much online noise and clutter, it is essential that your website ranks on the first page of Google’s results – otherwise, you, however amazing you are, will not be seen. Put simply, if you want your business to be found in the modern online world, you need exceptional SEO. There are many factors which come into play when optimizing your site for Google and search engines: technical factors, the quality of content, and not least of all SEO. Know Your Keywords

Posted by Lindsey Anderson

You want to know how to market your online business, and you want to know how you can use webinars to do it. Good news–you've come to the right place! Webinars are a medium that's overlooked far too frequently. These things have a ton of uses, and can be a key part in your marketing process. They build trust, which alone makes them a worthy product, as well as a direct method of getting leads for your business. Most importantly, webinars make your audience curious. Curiosity is a bit like a yawn that just won't stop coming back.

Posted by Lindsey Anderson

Most businesses that succeed, do so because their marketing strategy uses a mixture of online and offline marketing ideas. This is usually called multi-channel marketing. But offline marketing ideas seem to be going the way of the dinosaur–extinct. Just because you have an online-based marketing strategy, doesn't mean you should ignore those great offline marketing ideas! It's especially important because offline marketing falls under one of the letters in The CLICK Technique—“K” for “Keep Going”. Once you're in the thick of your online marketing, consistency is key, and offline marketing can sometimes fall to the wayside. Here are

Posted by Lindsey Anderson

How to Improve Conversion Rate? If you’ve ever wondered how to improve conversion rate, you might want to tune into the Nancy Gaines Show. Let me tell you, Nancy didn’t waste any time, and we got down to business really quickly! I love the topics she wanted to discuss, and I feel that the interview was really something great. The first thing we talked about was a recap of my interview at the recent Podcast Summit. I talked about of all the ins and outs that go hand in hand with generating traffic and leads to your website. What

Posted by Lindsey Anderson

Top 50 Trustworthy Digital Marketing Experts You Should Follow. Before I share with you the list of top 50 Digital marketing Experts, we have to discuss few things first. So let's dive in. When it comes to digital marketing, the name of the game is “Change, Change and More Change! The online world is a fast-changing, never-slowing-down beast that can get away from you if you’re not on top of things. Just in the past few weeks, seo and social media platforms like Twitter have introduced a new polls feature that allows user to set up mini polls

Posted by Lindsey Anderson

Social media has become a must-have in the world of digital marketing, and making sure that you’re using these platforms in the most effective way possible is crucial for online success. We know about the tried and true classics that are necessary—Facebook and Twitter, to name a few—and those are still so important, but it seems like other platforms are beginning to make a rise in the world of online marketing, and Instagram is at the front of that charge. An image-based platform, Instagram gives you a chance to share amazing images from your phone—images you’ve taken yourself,

Posted by Lindsey Anderson

  Social media marketing is gradually gaining preference among modern day businesses. B2B and B2C social media marketing are proving to be cost-effective, thereby drawing the attention of businesses that are targeting branding themselves across the market. When it comes to social media marketing, the opportunities available are gradually positively influenced and affected by the emerging game-changing trends within the industry. With the increased preference for the use of social media channels, marketers are finding new opportunities and exploiting them while targeting increasing their reach in the market. Here are 8 game-changing trends in social media marketing evidenced

Posted by Lindsey Anderson

Digital marketing is a growing concept and with every new update, the game gets even more competitive. As a business owner, it is necessary to stay on top of it all. Getting the word out about what you can do, how you can do it, and why you do it better than anyone else in your field is imperative to finding success and building up a notable presence on the internet and in the world of marketing. By making sure that you’re keeping tabs on the best content marketing strategies from the top experts in the content marketing

Posted by Lindsey Anderson

When it comes to generating successful traffic, you want to make sure you’re using a SAAS sales strategy that’s beneficial for everyone. Spending money you don’t have on techniques that don’t work is just a waste of time and resources. So how do you go about ensuring that you’re doing everything you can to get the best and most reliable traffic that’ll lead to future success? We’ve got the answer. Joshua Waldman—CEO and president of Billy, Inc.—tells us his top 3 steps in order to generate successful traffic, as well as giving us in the inside scoop on